Social Media Law Basics

Micah Buchdahl is an attorney focused on working with law firms on business development initiatives. He is the only marketing consultant and lawyer to ever chair the American Bar Association’s Law Practice Management Section (read his ABA Resume). Based in Moorestown, New Jersey, he is president of HTMLawyers, Inc., a law marketing company, which he founded and has run without interruption for more than a decade.

Micah has presented to nearly every major legal organization in the United States, and been quoted and/or published in periodicals ranging from Sports Illustrated and The New York Times to the National Law Journal and The American Lawyer. An accomplished author and journalist, Micah continues to regularly contribute to a wide range of publications. He has served as a faculty member of the Pennsylvania Bar Institute (PBI) for more than 10 years.

Micah draws his vision and ideas from a unique background. He worked in the Philadelphia Municipal Court as a mediator and arbitrator. He was formerly associate corporate counsel with the Philadelphia Flyers and Spectacor, as well as Director of NBA Photos, a marketing division of the National Basketball Association. Micah worked for a legal industry vendor on the development and sales of law marketing products and services. His knowledge of legal ethics pertaining to law marketing and advertising has led to hundreds of law firm and association speaking engagements on the subject. Micah is recognized nationally as a leading voice in legal marketing ethics issues.

Prior to law school, Micah worked in marketing and public relations functions within the National Hockey League and Major Indoor Soccer League. He also served as a journalist for The Baltimore Sun.

Micah attended Temple University both as an undergraduate (B.A., journalism, magna cum laude) and later for Law School (J.D., class president). He is admitted to the Pennsylvania Bar.

Ursula Furi-Perry is the Director of Academic Support and adjunct professor at the Massachusetts School of Law at Andover. She teaches Bar Essay Writing, Social and New Media Law, and Fashion and Beauty Law. Furi-Perry is a Partner in the firm of Dill & Furi-Perry, LLP in Haverhill.

She is the author of eight books, including 50 Unique Legal Paths: How to Find the Right Job (ABA Publishing, 2008); Your First Year as a Lawyer Revealed (Jist Publishing, 2010); and The Millennial Lawyer (American Bar Association Publishing, 2012). Furi-Perry has also published more than three hundred articles in national and regional publications, including Law.com, American Lawyer Media, Legal Assistant Today, The National Jurist, and LawCrossing.com.

Margaret (Molly) DiBianca maintains a legal practice consisting of equal parts litigation and client counseling. She represents employers in a variety of industries in employment rights claims, discrimination matters and equal employment disputes at the state and federal court level. She defends employers against claims brought by former and current employees and assists employers seeking to enforce restrictive covenants.

She assists clients with internal investigations, wage-and-hour reviews, and employment-practices audits. Molly also counsels employers in the facilitation of reasonable accommodations and strategies for compliance with federal leave laws.

Training is an integral component of Molly’s preventative-practices philosophy. As part of that philosophy, Molly presents customized training to managers and executives during on-site seminars and workshops. She is a frequent speaker and teaches best employment practices to human resource professionals, executives and in-house counsel.

When she is not speaking to a live audience, Molly carries her message to audiences across the country as Editor of and primary contributor to the Delaware Employment Law Blog. Molly is a monthly contributor to the Delaware Employment Law Letter, the only monthly newsletter exclusively for Delaware employers. Molly is consistently recognized for excellence by her peers, including her recent ABA Journal Blawg 100 nomination and Delaware Super Lawyers? Rising Star Distinction.

Heidi Tandy is of counsel at Price Benowitz, where she leads the firm’s intellectual property group with a focus on social media, internet and e-commerce, and intellectual property protection for clients large and small. Her practice areas cover a wide swath of business, internet, and intellectual property law. Those areas include: social media policy development and practice; managing domestic and foreign trademark portfolios; trademark selection and protection counseling; copyright registration and protection; assignments and license agreements; child-focused policies; electronic commerce and privacy policy development and enforcement; license agreements; online user terms of service; and due diligence during acquisitions, bankruptcies, and mergers.

Ms. Tandy’s featured tumblr blog is a great source of information for those wanting to learn more about intellectual property matters. Given her years of experience and the depth and breadth of her legal knowledge, Ms. Tandy is often interviewed in print and online publications, including the New York Times, Newsweek, and The Wall Street Journal. She is also a frequent conference speaker and guest lecturer on the above topics. That includes the wildly popular South By Southwest (SXSW) music, film, and interactive festival held in Austin, TX every year. SXSW and those who attend are known for being on the cutting-edge of interactive developments in the entertainment and internet worlds.

Ms. Tandy is also deeply dedicated to education and ensuring that our nation’s young women grow into strong civic and business leaders, hence her enthusiastic support of the Women of Tomorrow program, which holds events at high schools across South Florida.

Prior to the launch of her career, Ms. Tandy earned her undergraduate degree at the University of Pennsylvania in 1992, where she studied at the Annenberg School for Communications and also focused on European History. She earned her law degree at American University in Washington, DC in 1995