Attention:
Card image cap

Implementing Gift Cards and Loyalty Programs Internationally


Level: Advanced
Runtime: 90 minutes
Recorded Date: June 07, 2018
Click here to share this program
Download PDF

Agenda


  • Applicable Laws (US and International)
  • Mechanics of Designing a Loyalty Program
  • Loyalty Program Characteristics and Related Issues
  • Franchise Issues
  • Technology Issues
  • Consumer Protection Issues
  • Banking/Payment Instrument Issues
  • Q & A
Runtime: 1 hour and 30 minutes
Recorded: June 7, 2018

Description

Learn about legal and practical issues encountered by brands when implementing a loyalty program or gift card program outside of the United States.

Our esteemed panel of in-house counsel, who have direct experience in implementing and managing international loyalty and gift card programs in franchise systems.

This program was recorded on June 7th, 2018.

Provided By

American Bar Association
Card image cap

Panelists

Card image cap

Jessie Grodstein Kennedy

Director & Corporate Counsel, Marketing and Communications
Starbucks

Jessie Kennedy is the Director and Corporate Counsel for Marketing & Communications at Starbucks.

Card image cap

Kristin Corcoran

Member
Appleby & Corcorna, LLC

With more than 25 years' experience at the world’s largest franchise brand, Kristin has extensive knowledge on the legal support needed to grow businesses and franchise concepts. For companies seeking to expand domestically and internationally, she understands the issues and will examine each situation with a wide lens, assessing and managing risk, identifying problems, and providing practical legal advice designed to allow clients to implement effective solutions.

Businesses need advice on how to avoid risk, and with her background defending businesses in-house and on behalf of major insurance carriers as outside counsel, Kristin can view corporate matters from a risk assessment and mitigation perspective. Kristin has found that it is critical to not only have a risk management strategy but to proactively review and assess that strategy in light of new and constantly changing regulations.

As franchising involves more than the disclosure document, franchise and development agreements, Kristin regularly monitors changes in the laws that affect franchising, including issues associated with COVID-19, privacy, data protection, competition, and arbitration and dispute resolution. Kristin has provided legal recommendations and guidance on market entry and withdrawal, and developing legal documents, including vendor contracts that were right-sized for the target market. She has provided strategic legal guidance on a broad range of matters from technology to operations to vendor and supply chain matters.

Kristin is also a litigator with first chair jury trial experience. Through tribunals such as International Chamber of Commerce and International Center of Dispute Resolution, she has arbitrated numerous complex arbitration cases, such as disputes involving master franchise agreements and developer agreements as well as vendor and franchise agreement terminations. She has confirmed final arbitration awards and managed local counsel to file actions enforcing judgments in jurisdictions where the contracting party resides, forcing the closure of the business enterprise or ensuring that licenses to the trademarks were extinguished, among other causes of action.

Admitted to practice in the state of Connecticut and the US District Court of Connecticut.

Card image cap

Christian Eriksen

Senior Counsel, Brands & Intellectual Property
Hilton Worldwide

Christian Eriksen is a Senior Counsel for Brands & Intellectual Property at Hilton Worldwide.


Card image cap

Similar Courses

Card image cap
92 minutes
Adventures in Data Security Lawyering
This program will discuss the difference between data security compliance and privacy, outlining how you can best represent your client.

American Bar Association

$115

Add to Cart
Card image cap
88 minutes
Applying Copyright Concepts Through the Lens of Goldman v Breitbart News
This program introduces basic technological concepts like “linking,” “embedding,” “how browsers and websites are served” in a robust manner probably beyond the common sense understanding of these concepts, but just enough to explain why the way these technologies really “work” is critical to the arguments that you make as a copyright litigator.

New Media Rights

$115

Add to Cart
Card image cap
76 minutes
Bankruptcy Litigation
The panelists will provide a Section 546(e) safe harbors update, including how state law preemption will be applied post-Merit; jurisdictional issues in Relativity; the debt-recharacterization circuit split and Supreme Court withdrawal of cert in PEM v. Levin; the application of avoidance powers extraterritorially (Ampal-American, Emerald, Madoff), fraudulent-transfer circuit splits and other related matters (Physiotherapy, Tribune, Madoff, Merritt Management, Petters, SemCrude, Fragin); and the current state of the equitable mootness doctrine, including recent criticisms, especially from the Third Circuit (e.g., In re Philadelphia Newspapers, In re SemCrude L.P., In re One2One Communications LLC), and their applications (e.g., In re City of Detroit).

American Bankruptcy Institute

$75

Add to Cart
Card image cap
77 minutes
Bankruptcy Trends: Contracts and Plans
This session will discuss general bond issues, substantive consolidation, recent changes to the Federal Rules of Bankruptcy Procedure, and bankruptcy holdouts.

American Bankruptcy Institute

$75

Add to Cart
Previous Next